By Tyler R. Morrissey
What separates Sotheby’s International Realty apart from the competition? In addition to our vast global brand network, which is constantly expanding, Sotheby’s International Realty has access to powerful marketing tools that allow us to showcase our most exceptional properties. Today we are proud to announce our brand’s fall edition of RESIDE® magazine.
Conceived in the belief that home and living in full are inextricably entwined, RESIDE is devoted to the finest in inspirational homes and lifestyles worldwide. A destination for connoisseurship in the arts, culture, design, travel, fashion, food and philanthropy, RESIDE casts its net wide to discover the very best of gracious living. We present it to our readers through stories told in words and pictures by the world’s most talented and creative individuals.
The Sotheby’s International Realty brand has an exclusive custom publishing relationship with Dow Jones Media Group, which provides pages of rich and engaging content created by Pulitzer Prize winning, Dow Jones Media Group. Given the rising demand for high-quality, high-end properties, for the latest version of RESIDE, we set out to present some of our most notable luxury properties from Westchester County, Fairfield County, the Litchfield Hills, the Greater Hartford area, the Connecticut Shoreline and the Berkshires of Massachusetts.
William Pitt and Julia B. Fee Sotheby’s International Realty’s custom edition of RESIDE will be inserted into local editions of The Wall Street Journal in this Friday’s publication. Additionally, RESIDE will be promoted via social media advertisements and distributed to over 200,000 people through a targeted email marketing campaign.
“We are very excited for the launch of RESIDE, as it will connect our communities with not only our spectacular listings, but will give them the inside scoop on the latest lifestyle trends,” said Monique Rafferty, Director of Marketing for William Pitt and Julia B. Fee Sotheby’s International Realty. “Our brand gives us the edge when it comes to marketing our listings through our exclusive partnership with Dow Jones, which helped us develop the exceptional content in this magazine.”
To view our firm’s exclusive version of RESIDE, click here.
